Building a second income stream

By using Google Adsense and affiliate programs, it is possible to build a second income stream.

Saturday, July 29, 2006

Make Money Online: 3 Great Ways to Profit from Adsense

Many people who frequent the online money making forums get really sick of all the work at home scams, Nigerian Scams and other online scams that they start despairing and tell themselves that there is no such thing as an internet income. If you fall within this category or are just starting out online, this article is for you. Google Adsense is a program where anyone can signup with Google and create an account. You then simply select the type of advertisement that you would like to put on your website and then paste the code into your site and you are ready to make money. Your goal now after doing this is to work on increasing the amount of website traffic to your website as you earnings depend on how many people visit your website and click on the Adsense Advertisements on your website or blog. This article will explain three simple time tested ways on how you can profit from the Google Adsense Advertising program and make money from it. 1. Make Money from a High Traffic Blog People flock to blogs because they get to read what other people are writing about and if the subject matter is interesting enough, they get to participate in the discussion online. Blogs attract large amounts of website traffic because each time you finish posting on your blog, the major Blog Aggregators will be informed via a ping from your server and if people like the title of your post, they will start coming onto your blog. One common tactic being used today in blogging is link baiting where you write about a controversial topic and all of a sudden, many blogs start linking to you and sending traffic to your blog. Thus you will start earning more from the increased traffic via Adsense Clickthroughs. 2. Build Small Content Niche Sites Build a great content site that has good content that people will be willing to link to and give you traffic. The key to building a great website is to target keywords that people are searching for so that you can get large amounts of website traffic from the internet. Then put together a simple website for this. A great free tool that I use for keyword research is http://www.goodkeywords.com to determine keywords that generate huge amounts of website traffic. I would suggest that if you are new to this, you can start with a blog and see if people are interested in the keywords and topics that you write about and then after that once you establish that you can make money from that topic, spin it off and start a small content website. The key as mentioned above is to get website traffic. 3. Community Based Sites You might want to consider starting a community portal like Friendster or an Article Directory where people constantly return to the website to submit articles, blogs, comments and this would result in a high amount of website traffic to your website and increased Adsense Revenue. For example, you might want to brainstorm on all your interests and maybe start out with a forum on your favourite topic and then progress to build a larger portal. This concept is huge and if done well can get you lots of money. In conclusion, the key to making money online with adsense is generating quality website traffic. All the ebooks on making money with adsense that you see out there online do not mean anything if you do not generate great amounts of website traffic to your website. Start with one of the three money making ideas above and spend your energy and focus on increasing your website traffic and you will start making serious money online with Adsense. Take Massive action today and make strides to reach your online monetary dreams. --------------------------------------------------------------------- Copyright (c) 2006 Joel Teo. All rights reserved. (You may publish this article in its entirety with the following author's information with live links only.) Joel Teo writes on several financial topics and ways on making money online. His website, http://www.massive-profits-online.com provides a wealth of informative on making money online.

Wednesday, July 26, 2006

Ebusiness 101 Part 2: Defining Your Audience

Carefully defining your audience before conducting any marketing or advertising efforts can save thousands of dollars and hours of wasted efforts. Audience research and awareness also helps you organize and design your website to appeal to this demographic. Your audience is anyone who uses your site - from reading it to ordering on it and navigating through it. Start by defining personal aspects of your audience to reach specific answers that can further your business. Identify the following: 1. Their sex (percentage of male and female) 2. Their age (the dominant age range and categories) 3. Their technical ability 4. The number of years they've used the Internet 5. Their primary language 6. Their buying motives (economy, efficiency, durability, performance, labor- or time-saving, construction, operation, ease of repair or installation, availability, quality craftsmanship, etc.) 7. What emotions cause them to buy (need for security or convenience, curiosity, pride of appearance or ownership, prestige, fear, need for individuality, need for recognition, etc.) 8. How much money do they earn each year, and how much of this is disposable? 9. How much money do they spend each year on products similar to yours? 10. Where do they live? 11. Do they shop online? If so, how often? 12. Do they watch television, read the newspaper or search online? From these questions, you can deduce the most effective means of advertising and promotion. You'll also identify the best way to reach into their pocketbooks using the right copy, design and user navigation. Will they see a Google AdWord ad if you started a campaign? Do they want a hip, creative or bare bones design? Will your site be compatible with their browser? The answers should unfold. When you're just starting out, your audience demographic data is often based on your own instinct and research. As you develop your business, conduct user surveys to fine-tune the actual figures. Then repeat this step every one to two years to ensure you're always marketing and selling toward the right clientele. Stay tuned for Part Four: Setting Your Business Structure in this ten part series. --------------------------------------------------------------------- Copyright (c) 2006 Vasrue.com. All Rights Reserved. Ramon Sanchez writes about E-Business. For more great articles on this subject, come back to http://www.Vasrue.com. Articles are published weekly on Travel, Real-Estate, E-business, Credit and a host of other great topics. In an effort to support other webmasters, Vasrue.com is offering each article through RSS feed free of charge. Now newspapers, ezines, magazines and independent websites can effortlessly integrate fresh, captivating content in no time. Each article is available for PDF download, RSS feed or browser printing.